Instagram is testing horizontal video on Instagram for TV, plans to experiment with longer-form storytelling and episodic series, and launches on Samsung TV (Katie Kilkenny/The Hollywood Reporter)

Instagram is testing horizontal video and longer-form, episodic series for a TV experience, and the Instagram for TV app is now available on Samsung smart TVs in the United States. The app will include interest-based channels, allow phone-to-TV casting, and let users watch Stories and live TV on the big screen.

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