Amazon expands its print-on-demand features to AI-generated designs created using Alexa for Shopping for products like T-shirts, water bottles, and hoodies (Mia Sato/The Verge)

Amazon is rolling out a new service that lets shoppers create custom merchandise through AI-generated designs. The feature, integrated with Alexa for Shopping, expands its print-on-demand lineup to include items such as T-shirts, water bottles and hoodies, allowing users to design and order personalized products directly on the platform.

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