EA created an entire division to push more in-game ads

Electronic Arts has established a new division called EA Advertising, a full-scale platform that enables brands to place dynamic, real-time advertisements directly within its games, including on stadium signage. The service targets the company’s roughly 120 million players, offering advertisers integrated in-game exposure across EA’s titles.

以下のすべての記事をもとに作成しています。特定の一社によるものではありません。