3 outlets·3 reports
Sniffies’ Users Worry About a ‘Straightification’ of the Gay Hookup App
ThinkingNews Desk · how this was written
Match Group has committed a $100 million investment in Sniffies, a web-only cruising platform that serves gay and queer men worldwide. The app, which currently hosts millions of active users, has sparked unease among its community, with many expressing concern about how the investment could affect the service’s future direction.
Written from all 3 reports below, not from any single one.
How it was reported
- TechMeme·Match Group invests $100M in Seattle-based Sniffies, a web-only platform for queer men with ~3M MAUs worldwide, paving the way for a possible acquisition (Samantha Kelly/Bloomberg)
- TechCrunch·Match Group invests $100 million in Sniffies, a cruising app for gay men
- Wired·Sniffies’ Users Worry About a ‘Straightification’ of the Gay Hookup App
Match Group invested $100 million into Sniffies. Users are uneasy about the app's future. Sniffies is a queer cruising app.
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