Amazon says the FTC's complaint over Sponsored Ads cites no evidence of consumer price increases or advertiser harm, and misunderstands how advertisers operate (About Amazon)

The FTC and 22 state attorneys general have sued Amazon, alleging the company secretly overcharged advertisers more than $20 billion since 2019 through hidden surcharges that were allegedly passed on to consumers. Amazon responded that the complaint provides no evidence of consumer price increases or advertiser harm and mischaracterizes how its Sponsored Ads platform operates.