Fitbit co-founders James Park and Eric Friedman unveil the $250 Luffu Link, a screenless, jewelry-inspired LTE health and safety band, set to ship in early 2027 (Aisha Malik/TechCrunch)

Fitbit co-founders James Park and Eric Freeman introduced the Luffu Link, a $250, jewelry-styled health band that operates without a screen and includes LTE connectivity for emergency alerts and health monitoring. The device is slated to begin shipping in early 2027.