A look back at Tim Cook's 15-year tenure: Apple silicon, wearables, a $1T market cap, privacy, Apple Vision Pro, Apple Car, AI, App Store battles, and Trump (Emma Roth/The Verge)

Tim Cook’s 15-year leadership delivered Apple silicon, expanded wearables, pushed the company past a $1 trillion market cap, and emphasized privacy while launching Vision Pro, pursuing an Apple Car, and integrating AI across its ecosystem. In 2024 John Ternus succeeded Cook as CEO, with Cook moving to an executive-chair role, amid ongoing App Store disputes and political scrutiny involving former President Trump.