MrBeast, whose YouTube channel recently hit 500M subs, will feature Gemini, Google Health, and the Fitbit Air in his videos as part of a multi-year Google deal (Stevie Bonifield/The Verge)

MrBeast’s newly announced multi-year partnership with Google will see his videos showcase Google’s Gemini AI platform, Google Health services, and the Fitbit Air wearable. A federal judge simultaneously ruled that Google can retain its ad exchange but must make its ad-tech tools compatible with rival platforms, while Google released Gemini 3.8 Flash, claiming it outperforms Claude Opus 5 and GPT-5.6 Sol on certain benchmarks.