OpenAI to start showing ads on ChatGPT’s free and Go tiers in India

OpenAI will begin displaying ads on ChatGPT’s Free and Go tiers in India, initially featuring 50 brands through partnerships with WPP and Omnicom, and an ad manager launching next month that requires a daily budget of ₹725 ($7.60). The company cites over 100 million weekly Indian users, many on the free or low-cost tiers, as the target audience for this revenue stream.